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The current edition of the Logistics Market Study Switzerland analyzes the monetary market volume of the Swiss logistics market for the year 2023 and also provides an estimate for 2024 as well as a forecast for 2025. The new format of the study has been in place for a year and offers a comprehensive assessment of market development.
(Bern/St. Gallen) The calculation of the Swiss logistics market is based on three independent methods. This approach ensures the robustness and reliability of the results. The deviations between the individual methods serve as an indicator of the range of the determined market volume.
For the year 2023, the total volume of the Swiss logistics market is 44.7 billion CHF, representing a moderate growth of 1.4% compared to the previous year. This marks a significant slowdown from the previous year’s growth rate of 6.8%. The development reflects the overall economy in Switzerland, where the gross domestic product (GDP) has increased by 1.6%. Despite global declines in demand, the Swiss logistics market remains stable, particularly supported by a robust domestic market.
The first edition of the logistics market study this year not only provides updated market figures but also highlights two central themes that are becoming increasingly important for the logistics industry:
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Growing competition from Asian online platforms
The Swiss online retail sector is increasingly facing displacement by Asian platforms such as Temu and Shein. While these are often perceived as pure providers of cheap products from China, the question arises whether this assessment is actually accurate. Many products sourced through Swiss retailers also come from China. The study analyzes the impact of this development on the domestic market. -
Cyberattacks as a threat to logistics companies
The logistics industry is increasingly targeted by cyberattacks, exposing companies and their customers to rising risks. The study provides insights into IT security strategies and demonstrates how companies can protect themselves without compromising their digital capabilities.
In addition to these focal topics, the current study addresses numerous other questions that are relevant to the industry. It offers valuable insights and well-founded analyses to optimally support companies in the changing logistics landscape.
Download the study here
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