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Jun 18, 2026 at 12:04 PMSwisslog has appointed Robert Humphry as the new Vice President of Sales, New Business in the Americas. In this role, he will lead strategic sales initiatives aimed at expanding the company’s customer base, creating new revenue opportunities, and strengthening partnerships in key industries.
Humphry brings extensive experience in logistics, warehouse automation, and corporate sales. He takes a proactive approach to assist customers in tackling complex challenges and maximizing the benefits of warehouse automation. His career is marked by the development of thoughtful solutions that advance businesses, ranging from solution development and consulting to data-driven analysis and implementation strategy.
Mike Barker, President and CEO of Swisslog Americas, commented on Humphry’s appointment:
“Robert possesses a combination of deep engineering expertise and proven leadership experience in large-scale automation sales. His experience aligns directly with our strategy to drive growth and create long-term value for our customers.”
Humphry specializes in helping organizations transform their supply chains through innovative automation solutions. He focuses on collaborating with customers to solve operational challenges and design solutions that enhance performance, scalability, and resilience. Throughout his career, he has had the opportunity to lead and support large-scale automation initiatives across a variety of industries, working with some of the world’s most recognized brands. Innovation and the passion for bringing new technologies and novel solutions to market drive him.
Bill Stenger, Senior Vice President of Sales at Swisslog Americas, emphasized:
“Robert has the ability to scale sales organizations, expand the pipeline, and drive sustainable growth. His success in building high-performing teams and winning strategic projects will play a crucial role as we continue to accelerate new business in the Americas.”






